Facebook Beats LinkedIn in Any Age Group

Strengthening online presence is a high priority for business owners, according to a survey of 751 American businesses with less than 1,000 employees conducted by Zoomerang, in partnership with GrowBiz Media. Of the respondents, 35 percent employ some sort of social media to help them engage their online audiences. The data was broken down by age group, and while Facebook is the most used platform among all groups, it is number one by the highest margin among business owners in their 50s. Twitter and LinkedIn are among the most-used social media by business owners of all ages. More data from this survey can be found here.