Turn Your Worries into Sales

Here we are in the worst economic crisis of our lifetimes - many of us can’t help but worry about survival and growth. These days it’s hard not to worry about something. But no matter the extent of your worries, there’s a time when you can’t show any signs of worrying- and that’s when you’re selling something.  If you seem worried during a sales meeting, your chances of success have already greatly diminished before you even walk through their door. First of all, people buy from confident people, and confidence can only be faked to a certain degree. Second, if you are worried, you are focusing on your own problems and not on your customer's problems. Remember, you are there to fix their problems. They are worrying too. The question is, how can you help them?  Make sure your salespeople are on the same page (thinking about your client's bottom line and not their commissions). This applies to both sales phone calls and face to face meetings.