Once in a great while a leader makes a truly game-changing decision. A decision that shifts not only the strategy of a single company, but affects how others do business, too. Often these big decisions are counterintuitive—they go against the conventional wisdom.
In The Greatest Business Decisions of All Time, the authors share the inside story on 18 such decisions—decisions that not only changed companies, but also changed industries and even nations.
For example, the book covers the decision of Apple's board to bring back Steve Jobs, Henry Ford’s decision to double the wages of his autoworkers, and Intel’s decision to spend millions to brand a microchip.
I recommend this book to anyone interesting in learning about business or leadership. There is much to learn from these pivotal decisions made by legendary CEOs.
Matthew Weiss is an admitted business learning junkie. He reads only business books and magazines (well almost only) and attends dozens of business workshops, keynotes and panel discussions each year. In this blog, he provides quality, take-home value from "all of the above" and shares his personal thoughts and experiences. Weiss is a New York traffic lawyer and sole owner of Weiss & Associates, PC, a boutique law firm specializing in vehicle and traffic matters throughout New York State. He is also the former Global Learning Chair for the Entrepreneurs' Organization. He can be reached at email@example.com.
He can be reached at firstname.lastname@example.org.