Charles Bernard, founder and president of Criteria for Success, Inc., helps CEOs bridge the gap between their vision for their company and their bottom line by implementing systems and behaviors that enable their salespeople to reach and exceed targets. Please visit www.criteriaforsuccess.com for more details. He can be reached at cbernard@criteriaforsuccess.com.
Articles by Charles Bernard
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Four lessons about teamwork, taken from a journey on an aircraft carrier
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How to actively engage your prospects in the sales process
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Having a game-plan will make networking fun and profitable
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First step: Let your team do most of the talking
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Learning how to keep your cool in stressful situations leads to better customer service
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Knowing what prospects ask themselves can help guide your approach
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How to make a goal for attending and getting the most out of events
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Identify missed opportunities and improve your sales technique
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Technology is great for sales, as long as you don’t forget the tried and true best practices
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Resources for creating a killer Facebook page for your business
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Make your first meeting with a prospect more productive.
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Three key competencies that can help make a difficult job more manageable.
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Nurture your prospects into becoming clients.
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Great sales questions and why they work.
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How to actively engage your prospects in the sales process
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Five Steps for Hiring Successful Salespeople.



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