Big Increase in Social Media for Business

In a recent survey conducted by Citibank, as small businesses are looking to grow, an increasing number of business owners are using social media to market their companies and reach more customers. According to the findings, social media use has increased over the last year with 36 percent of entrepreneurs claiming they use networks like Facebook, LinkedIn, and Twitter for marketing purposes. This number is up from 19 percent in 2009. Looking ahead, 68 percent of those surveyed say they will increase marketing strategies in 2011. These results came from a poll of 1,004 small business owners in the United States with an annual revenue of $100,000 or more, and with no more than 100 employees. For more information and findings, visit citigroup.com/citi/products/businesses.htm.